Academic History

• PhD   University of Iowa, 2000
• MS    Keller Graduate School of Management, 1982
• BA    Mount Union College, 1967

Awards

• Professor of the Year, 1994.
• Nomination for Professor of the Year, 2001.
• Volunteer of the Year, CASI, 2000.
• Whose Who Among University Professors.

Selected Publications

• American Marketing Association, "Increasing Bank Fees Don't Equal Value for Customers."
• University of Iowa, "The Current State of Marketing at Midwestern Private Educational Institutions and the Role Played by the President."
• Journal of Marketing for Higher Education, "Are You Focused? Profiling a Marketing-Focused Institution."
• Journal of Marketing for Higher Education, "Marketing Orientation in Higher Education: The President a the Guiding Force."
• Marketing Educator, "TUITION HIKES: The Strategic Impact."
• QCBizNet-MARKETING INSIGHTS. (regular marketing column).
• Independent Banker, "INTERNET BANKING: Consumer Value or Concern).
• Scott County Health Department, "Assessment of the Quality of Life for Older Adults of Scott Community."
• Prentice-Hall Publishing, "Test Bank" to Accompany Winer's Marketing Management textbook.

Committees

• Chair, Department of Marketing
• Chair, Academic Support Committee
• Institutional Review Board
• Bachelor of Elected Studies Committee
• Galvin Fine Arts Committee
• Board member, C.A.S.I., Davenport, IA
• Board member, Skip-A-Long Child Development Centers, Moline, IL
• Board member, OC Industries, Rock Island, IL
• Board Member, Edgerton Women's Clinic, Davenport, IA

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