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Marketing is the
lifeline that connects businesses to consumers. Much more than buying and
selling, marketing is about facilitating exchanges.
A major in marketing leads to such career opportunities as
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product management
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industrial marketing management
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advertising
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sales management
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marketing research
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retailing
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consulting
The marketing
program at St. Ambrose provides you with an in-depth knowledge of enduring
principles and concepts. These are brought to life by real-world marketing
examples and actual business experiences gained through outside marketing
projects, case studies, field trips and computer simulations.
At St. Ambrose
you'll find a comprehensive marketing curriculum that stresses analysis
and communication, emphasizes both theory and practice, and is shaped by
the needs of the business community. Our marketing department fosters
close ties with the corporate community to provide a wealth of practical
expertise, a variety of internship opportunities and top job prospects for
the future.
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